However the predictions for 2009 by DCCI is forecasted at RMB 8.49 billion ($1.24 billion) an increase of 67% while the figure for 2011 is at RMB 24.82 billion ($3.63 billion).
Showing posts with label Survey. Show all posts
Showing posts with label Survey. Show all posts
Friday, February 6, 2009
Search engine ad revenues in China reaches $743 mln in 2008
Data Center of the China Internet (DCCI) on Feb 5 announced that advertising revenue through Search engines generated a high total of RMB 5.08 billion ($743.01 million) in China in 2008 which is up 86.2% YOY. The knock-on effect on the advertising market and the increase in search volumes is mainly boosted by the hosting of large events like Beijing Olympics.
However the predictions for 2009 by DCCI is forecasted at RMB 8.49 billion ($1.24 billion) an increase of 67% while the figure for 2011 is at RMB 24.82 billion ($3.63 billion).
However the predictions for 2009 by DCCI is forecasted at RMB 8.49 billion ($1.24 billion) an increase of 67% while the figure for 2011 is at RMB 24.82 billion ($3.63 billion).
Monday, February 2, 2009
Australian Web Analytics Survey 2008 - A Research
I was going through the third annual research pdf released by Bienalto to access the intake of Web Analytics by Australian business sector. The survey reveals some interesting challenges that the web analytics industry is faced with and the growth of analytics sector along with with the maturity of the industry in the adoption of analytics into the industry.
Here are some interesting stats from the post published:
1) Number of organizations investing into the analytics tools by more than $10,000 has increased from 36% in 2007 to 44% in 2008.
2) Organisations who trust the data they receive from web analytics tools are increasing.
3) Google Analytics is used by 62.5% of organizations which is up from 52.9% in 2007.
4) Apart from Search Engine Optimisation, Web analytics has been identified as the most important web initiative for 2009
5) Marketing departments are getting more involved with web analytics and in growing proportions taking full responsibility for it.
For a detailed report on the Australian Web Analytics Survey visit Bienalto
Here are some interesting stats from the post published:
1) Number of organizations investing into the analytics tools by more than $10,000 has increased from 36% in 2007 to 44% in 2008.
2) Organisations who trust the data they receive from web analytics tools are increasing.
3) Google Analytics is used by 62.5% of organizations which is up from 52.9% in 2007.
4) Apart from Search Engine Optimisation, Web analytics has been identified as the most important web initiative for 2009
5) Marketing departments are getting more involved with web analytics and in growing proportions taking full responsibility for it.
For a detailed report on the Australian Web Analytics Survey visit Bienalto
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